Faced with the growing need for beauty and skincare products throughout the globe, Vietnam is emerging as one of the new entrants of the cosmetic industry. IMC, being one of the pioneering companies in the field of OEM/ODM, is one of the companies that are pushing this change. With advanced technology and compliance with international standards and with an emphasis on quality and innovation; IMC seeks not only to transform the local market but rather enhance Vietnam’s position as a large exporter of top quality cosmetics.
The past decade has seen NATO performing exceptionally well and therefore it is not abnormal to consider such high levels of growth as unrealistic. One of the key explanations put forward found that this growth in the industry was aided by increasing awareness of personal care, the growing wellness trend and the interactive products. Availability of comprehensive, well-organized and convivial corporate marketing practices lends credence to this projection as the global cosmetics market is anticipated to go beyond $463 billion by 2027, with the bulk of this coming from Asia Pacific region. Countries like South Korea, Japan, and China have been the strongholds of the beauty market in Asia for decades but there is another player in the field and it’s Vietnam. With an abundance of natural resources and a more skilled workforce, the country is on its way to becoming a center for cosmetic production. IMC is at the forefront of this trend with its OEM and ODM services providing overseas clients generating high quality products manufactured to strict requirements.
IMC remains one of the most local-based professional cosmetic manufacturers in Vietnam. Operating as an OEM and an ODM, IMC provides a one – stop service to the global beauty’s diverse clientele. Whether companies intend to buy and sell other peoples products (OEM) or want a company to create an entire range of products from its concept to its packaging (ODM), IMC gives a possibility of reaching these targets.
OEM Services: For those creators who do not want to invest heavily in setting up new factories, IMC provides OEM services which allow them to produce their formulated products. This permits the brands to grow their manufacturing capacity without again moving away from the quality. The experience which IMC has gained has enabled it to ensure that all the products which are manufactured under OEM are safe, effective and of quality standards.
ODM Services: The exceptional offering of ODM services by IMC helps the clients to envisage and develop completely new ranges of cosmetics. So IMC takes care of the whole process starting from the event of an idea up to the development of the product including the design and production of the packaging. This is a very helpful service for those looking for products that meet the emerging market expertise demands.
One of the critical aspects of IMC that makes it possible for the company to be a reliable partner for worldwide beauty brands is the dedication to international quality standards. All the manufacturing sites of IMC have Good Manufacturing Practice (GMP) and Current Good Manufacturing Practice (CGMP) certification, which helps define and control processes that let products be sold in some stricter markets such as the Americans, Europe and Asia. IMC’s laboratories and production lines are fitted with advanced technology than enables accuracy in formulation and uniformity in quality. Such a passion for quality also applies to the procurement of raw materials, with emphasis placed on natural and eco-friendly supplies, many of them sourced from Vietnam where they are used in herbal medicine. Such ingredients are green tea, turmeric, aloe vera, ginseng, which have been used for centuries in traditional Vietnamese medicine and are now starting to be appreciated by cosmetic industries for the skincare purposes.
As the competition between bigshots in the cosmetics industry, they intensively sought for innovations. Innovation is also a high priority for IMC due to the company’s recognise the value of doing research and development (R&D) in order to be ahead of the trends. The expertise of a dedicated team of scientific minds and formulation specialists remains ever vigilant of customers’ changing needs and demands in order to create new technologies and formulas. IMC’s R&D team targets the following three areas of development that affect the global beauty industry: clean beauty, sustainability, and personalization. Since many people are now becoming conscious with their health, clean beauty products which do not contain toxic chemicals are in high demand. This capacity is well suited to satisfy this demand through formulations that are not only efficacious but also mild in their impact on the skin as on the environment. Sustainability is another area that has been some of the best for IMC. The firm aims at having environmentally friendly products through environmentally friendly packaging, and reducing wastage while sourcing for raw materials from environmentally friendly suppliers. This is in line with current trends pointing to the Liberate consumer expectations for sustainability in goods that they use This makes IMC a suitable partner for companies that embrace corporate social responsibility of their goods.
Vietnam has steadily established itself as a cosmetic manufacturing country fixed by lots of factors that can be seen as advantages to firms such as IMC.
Natural Resources: This is because Vietnam grows a vast number of natural ingredients required in beauty products that has captured the beauty market. Being among the richest sources of raw materials such as dried herbs, essential oils the country can supply many of these raw materials that are critical in manufacturing quality cosmetics.
Cost-Effective Manufacturing: Asia-Pacific, with Vietnam as part of its region, has been singled out for having slight labor cost and ideal business conditions for production of cosmetic products. This made it possible for IMC to deliver efficient and effective solutions at cheaper prices thus ensuring that brands provide better profits without using low quality products.
Strategic Location: Vietnam occupies a very advantageous location in the region of Southeast Asia; the country has direct access to many global markets. IMC capitalizes on this factor by exercising a very efficient export function to its clients all over the world.
Hence it can be said that Vietnam cosmetic industry has a bright future but there are some factors that IMC or any other manufacturer has to face in future to establish itself in international markets. This means that legal requirements especially in areas that involve the enforcement of laws that are complex such as the EU laws demand efficacy and compliance to the emerging laws and regulations. Also, threats from well-established identical industries such as the manufacturing sector in South Korea and China exists. That doesn’t mean that IMC does not have USPs of its own which lays its focus on quality, innovative, and sustainability. These are the challenges facing the IMC and through effective investment on technology, human capital and research, the IMC is poised to overcome these shortcomings and be competitive in the global market.
Future development of beauty industry worldwide would have significant impact on IMC cosmetics as a prominent OEM and ODM cosmetics manufacturer which is going define the future of Vietnam’s beauty exports. Thanks to the focus on the quality, innovations, and sustainability, IMC is ready to act as the reliable partner and a solution provider for many brands worldwide. IMC cosmetics have great prospects in the development and Vietnamese cosmetic market, and through IMC Vietnam natural beauty can be introduced to the world.
Chyka