The pet industry is a market industry associated with companion animals that has been growing strongly in recent years. With increasing love and concern for pets, the demand for pet care services is also increasing.
In the current Vietnamese market, there have been many individuals and businesses investing in the pet industry, many stores specializing in selling pet products and services, medical services as well as food, toys and pets. Other accessories…for pets. Enterprises that have invested in manufacturing according to foreign orders and serving the domestic market include; clothes, bedding, toilet sand, food…. In Vietnam, many private clinics and hospitals have been established, invested and operated by domestic and foreign doctors and veterinary experts, including specialized health care services for pets such as: examination, treatment, surgery, vaccination, periodic health checks and care consultation.
In addition, other services such as breeding farms, hotels, cafes, amusement parks, and funeral services for pets have been available on the market, in addition to pet transportation services. , breed certification, pet “passport” services, export and pet insurance are also growing strongly. The pet care industry in Vietnam also attracts many charity workers and volunteers. There are many volunteer organizations and community groups that volunteer to care for abandoned or disabled pets. Currently, there are dozens of centers nationwide that do this work, including collecting, caring for, cleaning, nurturing and finding new homes for pets…
Raising pets is no longer just a hobby
Accompanying services are also becoming increasingly vibrant with income reaching billions of dollars each year. The billion-dollar pet care industry was born when millions of lonely and depressed young people turned to dogs and cats to relieve their worries. Pet owners want their family members to enjoy the same quality products and good service that they would treat themselves. Along with many growth trends in the pet market, one of the biggest drivers is changing perceptions of the role of pets. Pets are now widely viewed as indispensable members of the family.
According to incomplete statistics, the total number of pets in Vietnam, including dogs and cats alone, is about 11 million, with the total value of related industries estimated at about $500 million (according to Pet Fair Asia Report and Google Keyword). Planner). In addition, according to the 2023 survey of TGM Gobal Pet Care survey in Vietnam, up to 85% of respondents love pets, and up to 67% also own pets (world average 58%). , of which 74% of Vietnamese own dogs, and 51% own cats. In particular, up to 53% of survey participants own at least 2 pets in the house.
Interest in pet issues has increased sharply in the past 3 years, and reached 1.9 million searches on websites in 2021. Household spending on four-legged babies is also very high. abundant. According to statistics from petfair-sea.com in September 2022, currently, on average, every month, pet owners in our country will spend around 1 million VND to spend on activities related to pets in the house and other activities. Expenditures mainly include veterinary medicine (58-59%), grooming (31-35%), spa (11-22%), food (12-19%), in addition to guest accommodation services. hotel, training (this rate varies according to the gender of the farmer).
Currently, across the country, mainly in big cities, a series of chain stores and related services have been established. To meet the growing needs of the pet-loving community. According to recent statistics from Nielsen and Mars, there are currently nearly 3,000 retail stores of pet care products in just 6 provinces and major cities: Ho Chi Minh City, Hanoi, Da Nang, Can Tho, Hai Phong and Khanh Hoa. The distribution channels for dog and cat food products in our country are mainly supermarkets (47%), convenience store chains or small retail stores (54%) and online shopping channels (38%). ).
Not only for domestic consumption, pet products made in Vietnam are also expanding export channels to the world market. According to the International Trade Center, the United States, China and Cambodia are the largest importers of pet food products from Vietnam. ITC Mordor Intelligence estimates that the total export value of Vietnam’s dog/cat food industry will reach $120 million in 2020, growing more than 100% compared to 2019 ($57 million).
It can be said that the potential of the pet care industry is huge and is growing strongly in the near future. However, the pet care industry in Vietnam still has many challenges, has not received proper attention, and is mainly formed and developed spontaneously, quite commonly in large cities. Some challenges have arisen, such as owners’ awareness of the rights and responsibilities of taking care of pets, as well as insufficient and inadequate pet care knowledge when up to 43% of respondents said they were self-sufficient. Providing food for pets at home (using available human food) without buying specialized food. Hygiene and safety standards and increased prevention of violence against pets. In addition, current grooming spa training centers in our country still lack service quality and quantity does not meet actual needs. Animal training services are limited to professional dogs or cats and dogs for entertainment such as circuses.
Besides, there is almost no separate legal corridor for this industry, but mainly relies on the Law on Livestock (the latest is the Law on Livestock No. 32/2018/QH14 issued on November 19, 2018) and other regulations. Related documents mainly provide management tools for veterinary medicine and animal feed, poultry, and seafood. At universities across the country, the Academy of Agriculture has opened the first training department specializing in pet care. The remaining forms of training are mainly spontaneous, with individual self-compiled curriculum by facility owners without a systematic curriculum taught by qualified experts in the training field.
From the above context, I think it is necessary to have the contribution of a set of organizations and individuals engaged in research, production and business activities in related fields, thereby promoting collective strength and cohesion. activities of the entire industry, supporting and helping each other to develop together, moving towards building a new healthy economy and effectively contributing to society